Comments on: Amazon Kindle Advertising Strategy: The Complete Guide for 2026

By: Gill mahoney

Gill mahoney — Sat, 15 Jan 2022 10:51:37 +0000

Apart from the fact that I am old and can only guess at the terminology one thing I did not see in the above is how little or how much you should bid per book. Are we talking fives tens fifteens etc. obviously a higher bid is likely to bring better results but is there a minimum reasonable bid and as a pensioner can I afford it?

By: JACK

JACK — Wed, 06 Oct 2021 14:41:30 +0000

I m an absolute beginner on kdp ad. I saw that they propose to the advertiser to promote group books, it looks like mandatory….but how could you promote books with different contents on the same ad this doesn’t make sense . how could I avoid the group promotion? thank you.

By: Patrick Laplante

Patrick Laplante — Mon, 13 Sep 2021 02:12:52 +0000

Hi,

I’m an independently published author and have a question for you.

As you may know, KENP contributes anywhere between 60-100% of total revenue for any independent author. This also mean that keyword revenue would be reported as estimated KENP royalties. A book might have zero official sales but may generate KENP royalties.

My questions are as follows:

Can this software incorporate Estimated KENP Royalties into its Sales column to calculate ACOS and ROI?
Can it convert the original sales column into actual royalties (70%) of this value.
Can it combine estimated KENP royalties and royalties (derived from sales).
Can it calculate ROI based on estimated sellthrough as specified by the user? (for longer series, sellthrough could be ten times higher, if not more, compared to actual sales).

On a separate note, does this software have any AI functions to predict possible keywords, or does one have to rely on amazon automatic ads plus bid harvesting? As I understand it, adding negative keywords to amazon ads will shrink its ability to generate additional terms related to the original ones.

That’s all. Hoping to hear from you soon!