A to Z Amazon PDP Optimization increase CVR +30%
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SavePod is a K-Cup pod maker that uses paper pods instead of plastic, offering the convenience of K-Cups without the environmental impact.
Believing their Amazon listing fell short, SavePod partnered with SellerMetrics for a complete Amazon listing overhaul.
01
3D Rendering of Product
We found the original product image to be low quality, with fuzzy edges and poor lighting. Our creative director and 3D designer recommended using advanced 3D rendering to significantly enhance its quality
02
Branding
We updated the brand with a green color scheme and more lifestyle imagery to evoke an eco-friendly, relaxed vibe.
❌ Before
✅ After
04
A+ Content Premium
We updated the brand with a green color scheme and more lifestyle imagery to evoke an eco-friendly, relaxed vibe.
❌ Before
✅ After
05
Amazon Listing SEO
We researched and seeded high-intent keywords into the listing to make the listing more discoverable to our target audience.
06
Main Image
Our new image features sharper edges, eliminates the yellow lighting tint, and uses more white space, making the product appear larger on mobile.
❌ Before
✅ After
07
Bonus (3D Model)
We use a 360° 3D model that lets mobile users view the product in 3D and place it in their real environment using augmented reality.
FINAL
Results
After launching the revamped Amazon listing, the client was thrilled to see both a visual upgrade and a clear performance boost — with conversion rates rising from 2.07% to 2.64% (+30%) and an additional $3,000 in monthly sales.
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