What is Amazon A9 Algorithm? The Amazon A9 algorithm is the algorithm that powers Amazon's search engine. It allows Amazon to best match the customer searches to the customer's desire product. It is one aspect, amongst many, that Amazon sellers would need to be aware...
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What Is Amazon Suggested Bid? Should I Follow the Suggestion?
Amazon Suggested Bid Overview Managing Amazon PPC can take a lot of time and effort. Especially now, you have the options of different adverting types (Sponsored Products, Sponsored Display, Sponsored Brand) and targeting type (manual, auto, retargeting). The growth...
A Guide to Amazon Global Selling in 2021
Overview Amazon has an absolutely vast international network, and any established Amazon seller should take advantage of it. Amazon Global Selling (AGS) is a program that allows sellers anywhere in the world to list and sell their products on Amazon's overseas...
KDP Advertising: Comprehensive 2021 Guide
What is KDP Advertising? You have spent your blood sweat and tears writing your shelf published e-Book/paperback on Amazon. But once your book is live, it is silent and no one seems to be purchasing or even viewing your booking listing. There a few ways that Amazon...
Campaign Bidding Strategy in Amazon PPC: Ultimate Guide to Dynamic Bids, Fixed Bids and Adjust Bids by Placement (bid+)
Overview In Amazon advertising, the different bid scenarios can get complicated. How you ultimately win a bid is determined by many different factors such as your product relevancy, your bid, and other sellers/advertiser. Sometimes you feel like there is no control...
Amazon Business Seller Program: What You Need to Know
You’ve most likely heard of it or you may have seen some discussions on it. As an Amazon Seller, the important question is, do you need to be part of the Amazon Business Seller Program? “What’s in it for me?” you ask. “Is it worth the fee?” “Is there an added fee to...