Category: Amazon PPC

5 May 2026

Amazon Click Through Rate: How Sellers can Boost CTR (2026)

On Amazon there are a lot of metrics you can use to track the performance your Amazon Ads. One of the most cr...

5 May 2026

12 Surprisingly Costly Amazon PPC Mistakes & How to Avoid Them

8 min read By Rick Wong  Updated May 4, 2026 TL;DR What is the most frequent campaign structure mistake?...

5 May 2026

CPCs are Increasing on Amazon in 2026. How can US Sellers Stay Competitive?

In 2025, the Amazon advertising landscape will be more competitive than ever. Sellers nationwide are paying c...

5 May 2026

How Much Are Amazon Ads? Amazon Advertising Cost 2026

7 min read By Rick Wong  Updated May 04, 2026 TL;DR What does “Amazon Advertising Cost in 2025” look...

24 April 2026

How to Calculate Amazon FBA Profit in 2026: The Definitive Guide for Sellers

8 min read By Rick Wong  Updated Apr 25, 2026 TL;DR What is the core difference between FBA and FBM? Sal...

20 April 2026

Amazon FBA Vs FBM: Pros, Cons, Fees, and How to Choose in 2026

8 min read By Rick Wong  Updated Apr 20, 2026 TL;DR What is the core difference between FBA and FBM? Wit...

20 April 2026

Hidden Amazon Fees Ruining Your Profit Margins in 2026 (And How to Stop the Bleed)

8 min read By Rick Wong  Updated Apr 18, 2026 TL;DR Why did my FBA fulfillment fee suddenly increase wit...

20 April 2026

How to Build and Analyze an Amazon P&L Statement: The Elite Seller’s Guide to Profitability

8 min read By Rick Wong  Updated Apr 18, 2026 TL;DR Why does my Seller Central dashboard show high sales...

5 April 2026

The MCP Blindspot: How to Feed Real-Time FBA Margins into Claude Code

20 min read By Rick Wong  Updated Apr 05, 2026 TL;DR Why is my AI ad tool draining my Amazon profits des...