Category: Amazon PPC

13 June 2026

Amazon Multi-Touch Attribution: What Sellers Need to Know in 2026

8 min read By Rick Wong  Updated Jun 13, 2026 TL;DR What is Amazon Multi-Touch Attribution (MTA)? MTA is...

12 June 2026

Amazon Merges Rufus and Alexa: Preparing Your Brand for Agentic AI Search

8 min read By Rick Wong  Updated Jun 13, 2026 TL;DR What is Alexa for Shopping, and how does it change A...

8 June 2026

Master Amazon Sponsored Brand Video (Expert Guide 2026)

14 min read By Rick Wong  Updated Jun 08, 2026 TL;DR How should I structure my campaigns to protect ad s...

7 June 2026

Fix Amazon Keyword Cannibalization: PPC Optimization Guide

15 min read By Rick Wong  Updated Jun 07, 2026 TL;DR What bidding strategy should I use to stop Keyword ...

6 June 2026

Amazon Product Pricing Strategy: Maximize Profit in 2026

20 min read By Rick Wong  Updated Jun 06, 2026 TL;DR How should I price a product that has zero reviews?...

27 May 2026

Podcast Audience Network Integration with Amazon DSP: What Amazon Sellers Need to Know in 2026

8 min read By Rick Wong  Updated May 24, 2026 TL;DR How does the Amazon DSP Podcast Audience Network wor...

26 May 2026

Amazon Creative Agent: The Complete Guide for Amazon Advertisers

8 min read By Rick Wong  Updated May 24, 2026 TL;DR What is Amazon Creative Agent and how much does it c...

25 May 2026

25 Best Amazon PPC Software Tools (2026 Review & Buyer’s Guide)

Ready to Grow Sales with a Amazon PPC Software Designed by Sellers for Sellers? Stop wasting time and ad spen...

16 May 2026

Kindle Lockscreen Ads Merging with DSP: The Ultimate Guide to Amazon’s Unified Campaign Ecosystem

8 min read By Rick Wong  Updated May 16, 2026 TL;DR What changed with Kindle lockscreen ads in April 202...