Author: Rick Wong

I am Rick Wong the Co-Founder of SellerMetrics. Our mission is to help sellers navigate Amazon PPC, by offering a tool that the kick out the hassle of the optimization process. Hope you find our article on Amazon FBA helpful.

5 May 2026

Amazon SEO Strategy Guide: 10 Steps to Boost Traffic in 2026

In 2026 boosting Amazon Product Listing traffic via an effective Amazon SEO Strategy (more about our Amazon S...

5 May 2026

Amazon Advertising Strategy: 8 Novel Ways to Win (2026)

8 min read By Rick Wong Updated May 04, 2026 TL;DR What is the best Amazon advertising strategy right n...

5 May 2026

Is It a Good Idea to Use the Ads Agent in Amazon Advertising Console? Understanding How Amazon’s AI Tool Actually Works

The Ads agent in Amazon Advertising Console has become one of the most talked-about features released by Am...

5 May 2026

When to Pause Amazon PPC Campaigns: A Data-Driven Guide

Amazon Pay-Per-Click (PPC) is the engine of growth for most sellers, but it can quickly become a cash bonfire...

5 May 2026

Ad Copy Optimization for Rufus: How to Write Amazon Ads That Win AI Conversations

Ad copy optimization for Rufus means writing Amazon ad headlines and video scripts that sound like a helpful ...

5 May 2026

Amazon Claims AI Images Performance Improves ROAS by 10 Percent: A Data-Driven Analysis

If you manage Amazon advertising at scale, you have likely seen the claim repeated across the Amazo...

5 May 2026

Amazon PPC Match Types: A Guide to Broad, Phrase, and Exact Match

8 min read By Rick Wong Updated May 04, 2026 TL;DR What are the main PPC match types on Amazon? The thr...

5 May 2026

Amazon Kindle Advertising Strategy: The Complete Guide for 2026

You have spent your blood sweat and tears writing your shelf-published e-Book/paperback on Amazon. But once y...

5 May 2026

What are Amazon Sponsored Brands Ads & How to use Them?

What is Sponsored Brands in Amazon? Amazon Sponsored Brands Ads are ads that appear in the search results, on...

Author: Rick Wong

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