Author: Rick Wong

I am Rick Wong the Co-Founder of SellerMetrics. Our mission is to help sellers navigate Amazon PPC, by offering a tool that the kick out the hassle of the optimization process. Hope you find our article on Amazon FBA helpful.

5 May 2026

Amazon PPC Match Types: A Guide to Broad, Phrase, and Exact Match

8 min read By Rick Wong Updated May 04, 2026 TL;DR What are the main PPC match types on Amazon? The thr...

5 May 2026

Amazon Kindle Advertising Strategy: The Complete Guide for 2026

You have spent your blood sweat and tears writing your shelf-published e-Book/paperback on Amazon. But once y...

5 May 2026

What are Amazon Sponsored Brands Ads & How to use Them?

What is Sponsored Brands in Amazon? Amazon Sponsored Brands Ads are ads that appear in the search results, on...

5 May 2026

Amazon PPC for Beginners: Get Started Fast & Get it Right

Even if you are new to Amazon, you have probably heard about Amazon ads. Amazon’s advanced advertising ...

5 May 2026

Advanced Amazon PPC Optimization: 6 Actionable Tactics to Decrease your ACoS and Grow Sales 🚀

In this article, we will detail 6 very specific and actionable steps for Amazon PPC Optimization. But before ...

5 May 2026

Amazon PPC Reports: How to Interpret & Use Them to Grow Sales

Every Amazon Seller knows how important it is to run effective Amazon PPC campaigns and to learn how about Am...

5 May 2026

Why the New Sponsored Product VIDEO Ads Are the Single Biggest Opportunity for Amazon Sellers in 2026

If you have been selling on Amazon for more than a few years, you know the feeling of “platform fatigue...

5 May 2026

The “Other – Interactive” Black Box: Deciding Your Fate in the Amazon Ad Report

8 min read By Rick Wong Updated May 5, 2026 TL;DR What is it? It’s a reporting bucket for non-search ...

5 May 2026

Amazon Brand Registry: All Requirements & Benefits for Sellers

Selling on Amazon has become a high-stakes endeavor. Every day, thousands of new brands flood the marketplace...

Author: Rick Wong

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