Amazon Acronyms & Abbreviations Glossary

Amazon Acronyms & Abbreviations Glossary

In the 21st century, businesses have realised the power of research. Understanding the basic concepts is key to higher learning, advance strategic planning, analyses, and sustaining market needs. This is especially true in the world of Amazon PPC and Amazon FBA. What...
What is the Best Amazon PPC Campaign Budget to Use?

What is the Best Amazon PPC Campaign Budget to Use?

Introduction Advertisers spend billions of dollars each year on Amazon to boost sales. Ads help them reach more customers, increase brand awareness, and thus earn more revenue. The number of advertisers on Amazon are increasing each year which makes Amazon advertising...
How Does Amazon PPC Bidding Work?

How Does Amazon PPC Bidding Work?

Unlike on Google Adwords, there is no official documentation on how Amazon PPC bid auctions. Fortunately, based on the collective experience here at SellerMetrics we have a very good idea of how the Amazon bidding works. The Amazon PPC bidding algorithm explains how...
A Guide to Every Type of Amazon FBA Barcode

A Guide to Every Type of Amazon FBA Barcode

Amazon sellers need to use Amazon FBA barcodes on their products to easily identify them. Apart from being a requirement by Amazon, using an Amazon FBA barcode is also good for your inventory. It could help you have a smoother product fulfillment process, especially...
7 Amazon PPC Mistakes to Avoid in Details

7 Amazon PPC Mistakes to Avoid in Details

Amazon Advertising gets more sophisticated in each passing year. Because of this sophistication, it is important that you continue to stick with the best Amazon PPC practices, and make sure to know which Amazon PPC Mistakes to Avoid. There are a lot of articles out...
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